The local tourism office in a small town in Bullitt County approached us to help increase their organic search engine optimization (SEO) for their website. They wanted to improve their visibility in search results to attract more visitors to their area.
Our team conducted a thorough analysis of the website and performed keyword research to identify the most relevant and high-performing keywords in the tourism industry. We also analyzed the competition to understand the key players in the area.
Using this information, we implemented an organic SEO strategy that included optimizing on-page elements, such as meta tags and content, as well as building high-quality backlinks. We also implemented a content marketing strategy to create regular blog posts and articles that would engage visitors and provide valuable information about the local area.
Through our efforts, we were able to double the number of organic keywords that the website was ranking for and increase the top 1-3 keywords by three times. We also saw a significant increase in website traffic, with more visitors coming to the site from search engine results.
By focusing on organic SEO, we were able to improve the visibility of the local tourism office and attract more visitors to the area. The success of this project demonstrates the power of a well-executed SEO strategy in improving website visibility and increasing online engagement.